Digital Marketing in an Ai World by Frederick Vallaeys
(price excluding 0% GST)
Author:
Frederick Vallaeys
Category:
Engineering & IT
ISBN:
9781544513362
Publisher:
Bookbaby (Modern Marketing Masters)
File Size:
3.82 MB
(price excluding 0% GST)
Synopsis
Artificial intelligence is radically altering the digital marketing landscape. But if you're a PPC professional, there's no need to panic; the sky isn't falling. Former Google AdWords evangelist Frederick Vallaeys understands what's coming next, and with his expert guidance you'll not only survive, but you'll also thrive in tomorrow's AI world.
In this invaluable volume, you'll learn:
· What AI and other digital marketing technology can and cannot do
· How agency owners can reposition their business in the current environment
· New skillsets to develop or look for in potential new hires
· Four essential roles digital marketing professionals will continue to play in the future
· And more
Data isn't everything. Human intuition and creativity will always be essential components of successful marketing. So relax! Read Digital Marketing in an Artificial Intelligence World, and in no time at all you'll be leveraging AI, not competing with it.
Reviews
Be the first to review this e-book.
Write your review
Wanna review this e-book? Please Sign in to start your review.