Intellectual Property Management for Technology Professionals by Donald W Wyatt
(price excluding 0% GST)
Author:
Donald W Wyatt
Category:
Business & Management
ISBN:
9780692506233
Publisher:
Bookbaby (Wyatt Group)
File Size:
0.48 MB
(price excluding 0% GST)
Synopsis
Even for seasoned technology professionals, intellectual property management can be confusing. Yet, scientists, engineers, managers and investors in technology companies all have a strong interest in getting a solid grasp on how to manage intellectual property at a strategic level. In six short chapters, this book takes any technology professional from confounded to empowered.
The author starts with a clear explanation of what intellectual property is. From there he takes you to why intellectual property exists and how technology companies use this valuable tool. The author offers three models for understanding the strategic application of intellectual property.
The reader then learns about the categories of intellectual property and how to position them to suit a company's strategic needs. At the end, the reader learns a simple exercise to catalog and classify the company's intellectual property. The result of this exercise provides a clear direction for actions to be taken in support of the company's strategic goals.
This book is designed for scientists, engineers, managers and investors, or anyone studying to work in these fields.
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