R&D Productivity by Gerald Dundon
(price excluding 0% GST)
Title:
R&D Productivity
Author:
Gerald Dundon
Category:
Business & Management
ISBN:
9780986152511
Publisher:
Bookbaby (Mayorstone Publications)
File Size:
7.60 MB
(price excluding 0% GST)
Synopsis
Based on work from the frontline of high-tech business, this book describes a new approach to targeting and measuring research and development (R&D) productivity. Using logic and basic math, life cycle revenue and profit multiples of R&D project spending can be calculated that are intrinsically allied with corporate goals for annual R&D spending, revenue growth and profitability. The book describes how to measure and track R&D productivity performance versus target and how to interpret and report on variance.
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